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About The Book

When stakes are high and budgets are low, getting your story across to potential customers quickly and with greater impact is one of the most important things you can do for the financial health of your business.

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About The Author

Julie Cottineau honed her branding chops at high level client and agency positions including Richard Branson’s Virgin Management, Grey Global and Interbrand. She is the CEO of BrandTwist and the creator of Brand School by BrandTwist.

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Buy The Book

Apply best practices from successful brands and TWIST them with your brand to create actionable ideas that help you shine. Don’t waste a minute on “me too” marketing until you read this book and build your TWIST.

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